I Am 1 of 4 People Who Read Alex Hormozi's $100M Money Models Early. Here Is What You Need to Know.
Warning: We accidentally used this blueprint to build a billion dollar business
Most entrepreneurs collect business tactics like trading cards. They read every book, attend every webinar, and unfortunately still get the same mediocre results.
Alex Hormozi is different.
Let’s be honest, the dude is completely insane.
But here's what I learned watching Alex crush it over the years: It's not just about knowing more strategies. It's about sequencing the right ones to work for you.
I've known Alex for years…back when the world had no idea who he was. We have ridiculous nicknames for each other because that's how long we've been in the trenches together.
But from that first Zoom call to being business partners today, three things haven't changed:
He's still wicked smart
He's still insanely hardworking
He's still exceptional at making money
While I read drafts of his first two books during the writing phase, I knew about 100M Money Models before anyone else. In fact, Alex wrote this book first but is deliberately launched it third. He understood that without the foundation of Offers and Leads, people would just collect another set of tactics without the system to deploy them.
So what exactly is a Money Model?
It's your operating mechanism to generate revenue.
But in true application, it's dynamic sequencing built around four core functions:
Get More Customers
To Spend More Money
In Less Time
Over and over again
100M Money Models breaks down how to build, sequence, and install the right combination for your specific business stage and market position.
We Accidentally Used This Blueprint to Build a Billion Dollar Business
When we scaled Real to over $1 Billion market cap on the Nasdaq from 6,800 to 26,000 agents in 24 months, we unknowingly used a money model. We didn't just add more lead sources… we systematically sequenced customer acquisition, value delivery, and retention loops to create compound growth effects. Looking back, Alex's book would have saved us so much trial and error.
I was one of four people to read this book before it went to print. Alex is launching more than a book on August 16th…he's delivering a masterclass on structuring and installing the right Money Model for your business.
In classic Mozi style, it's completely free.
I'll be on-site watching hundreds of thousands of people tune in live on August 16th, 2025.
You should join us for two reasons:
Its free
This book is so good, it should be illegal.
TLDR:
$100M Money Models Book by Alex Hormozi
Live Book Launch with insane bonuses
The fact that the third book was actually the first 😳
Alex be like shee, half the books already out.